Can You Train Company Culture?
(Hint: The high-end-appliance retail chain, PIRCH, is doing just that.)
And not just any culture; PIRCH's is a culture of joy - a culture that celebrates the special moments in life.
At PIRCH, a Manifesto of Joy serves as cultural touchstone, promotes joy in the workplace, and encourages and guides a mindful approach to colleague and customer interactions that assures visitors at every PIRCH store sense the moment-making possibilities of a life well lived.
To meet the challenge of teaching and cultivating this mind-set throughout a rapidly growing and nationally-dispersed organization, PIRCH created a "University of Joy", where (among his many other responsibilities) Ambassador of Joy, Mark Tomaszewicz, guides the training and development of all new employees.
Join us May 26 at the San Diego PIRCH showroom to hear Mark discuss how he and PIRCH are deploying this amazing employee-customer-experience campaign, and how talent development is part and a parcel of creating a joyful corporate culture.
*** In light of this chapter event occurring on the same night, the May 26 HPA networking event has been cancelled and we invite all persons interested in networking to attend this chapter meeting.